The history behind the logo and name of Laméco

27 June 2014 Laméco
The history behind the logo and name of Laméco

I regularly get asked how we got our logo. Besides being heartily proud of it, it's also a really fun story. Where other companies look for a brand story, Laméco has a great history.

Neffe 't residence

This one starts somewhere around 1930. Laméco was then a cigar factory in Eindhoven. The factory was first located at Paradijslaan 14 and later at Tongelresestraat 260. As Karel Lammers ( Daan's grandfather) said in an interview:

"Via d'n achterum neffe 't woonhuis kwamde bij 't sigarenfabriek, in d'n goede glorietijd werkte er zowa vijftig sigarenmakers en twee ringsters veur 't plekken van de bandjes. Tinus Vogels of the Collse watermill supplied the plenkskes for the cigar boxes".

Karel Lammers (in: "A walk through Tongelre")

During World War II, Philips worked quietly in the cigar factory to develop television under the direction of ir. Bosch. Later the factory was closed.

Cigar band and an Internet agency?

As an Internet agency, we have perhaps one of the oldest logos in our industry with the cigar band. When we started Laméco, we consciously chose to take advantage of the beautiful history behind the brand. We breathed new life into a name that belonged in Eindhoven years ago. The logo has nothing at all to do with our work.

As far as I know, cigars from Laméco are no longer available. Perhaps just as well, because I never actually smoke....

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